Generative AI can “generate” text, speech, images, music, video, and especially, code. When that capability is joined with a feed of someone’s own information, used to tailor the when, what, and how of an interaction, then the ease by which someone can get things done, and the broadening accessibility of software, goes up dramatically. This drastically simplifies how we interact with what we think of as today’s applications. It also enables more brands to build applications as part of their value proposition. Read this new HBR article by David C. Edelman and Mark Abraham to learn the best ways to adapt to the new age of generative AI.
Generative AI Will Change Your Business. Here’s How to Adapt.