Welcome to The Game Changer Newsletter!💥 One part of BCG’s mission is to change the way business leaders think about pricing strategy. I’m thrilled to share we have a book coming out on this very topic in October called Game Changer: How Strategic Pricing Shapes Businesses, Markets, and Society. This newsletter is an extension of our book. In our first edition, my co-author Arnab Sinha and I introduce you to the foundation of the book: the Strategic Pricing Hexagon and the seven games it comprises. Be sure to subscribe and share your thoughts below – and stay tuned for more!
Welcome to the newsletter
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