The Uniform Game: Pricing for all

By

Jean-Manuel Izaret

In this second episode of the Game Changer Expert Interview Series, BCG’s Jacqueline Martinez explains how intelligent analytics can drive winning strategies for companies of any size in the highly competitive Uniform Game. To learn more about strategic pricing and the new book from BCG’s pricing practice.

As part of the Game Changer Expert Interview Series, my colleague Jacqui Martinez goes into detail about the Uniform Game. Watch now to learn how players can gain a competitive advantage to win within the game.