Coursera: Pricing Strategy in Practice

By

Jean-Manuel Izaret

Coursera image

What you’ll learn

  • How to use the three lenses to set an optimal strategic price to maximize revenue
  • How to utilize tools and data to analyze and recommend a strategic response to a real world pricing situation
  • How to approach a pricing case, glean information, and work through a complicated pricing decision

Coursera: Pricing Strategy in Practice