News
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Moving from the Value Game to the Choice Game
Shifting from the Value Game to the Choice Game can be motivated by different factors within a company. BCG pricing…
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Should a Surge in Demand = a Surge in Pricing?
As companies increasingly adopt dynamic pricing, the balance between profitability and customer perception of fairness becomes crucial. My colleague and…
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Apple Vision Pro adoption
Apple Vision Pro, the $3,499 headset launched in February, may not have a killer app for consumers yet, but it…
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The Price of AI
My colleague John Pineda spoke to Fortune last week on how businesses are grappling with a more practical dilemma around…
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How the US is destroying young people’s future
If you still wonder whether the shape of our society is largely driven by structural pricing decisions, watch Scott’s ted…
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Restaurant pricing
I recently had the pleasure of discussing the future of restaurant pricing and tipping with Roger Beaudoin on the Restaurant…
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Blended Meat and Sustainability
Why do meat products seem to violate one of the most powerful effects in That is a question the marketers…
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Video on the Custom Game
BCG’s Cesar Torres explains the rules and relationships necessary to play the Custom Game in the latest installment of the…
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JMI speaks in Munich
Last week, I had the privilege of speaking at the 2024 Pricing Strategy World Summit in Munich. It was a…
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GenAI from concept to reality
Salesforce’s Jonathan Phillips and BCG’s Bryan Gauch discuss the importance of taking GenAI from concept to reality, as well as…
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Fragrance market
The market for fragrances exemplifies why companies should understand their market characteristics carefully rather than assume a certain market structure…
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Game changing pricing strategies
Amidst increasing pricing challenges and uncertain times, CEOs are prioritizing strategic pricing. However, strategic decisions on offers, pricing units, mechanisms,…
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Wealthier shoppers at the Dollar Tree
Is persistent inflation luring wealthier consumers into the dollar-store market? Their share of shoppers earning over $100,000 per year is…
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McCormick moves prices higher
How much longer can consumer packaged goods (CPG) companies continue to drive higher profits through higher prices? The recent quarterly…
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CEO events in Milan
Yesterday, Arnab Sinha and I had the privilege of presenting and promoting strategic pricing in Milan. We engaged with clients…
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Video on the Cost Game
G’s Ricard Vila shares his insights on the Cost Game in the latest installment of the Game Changer Expert Interview…
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AI as a lie detector
Can AI also serve as a lie detector? Recently published research looked at how AI can recognize when people provide…
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Promoting the book “Generous Leader”
Joe Davis is one of my good friends and colleagues. I first got to know him as a manager here…