News
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White House plan to eliminate Hep C
Thanks Dave for sharing. It has been a labor of love and persistence and you have been at the center…
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Accelerating net zero progress
Business leaders must review their #NetZero strategies through a technology lens, with an understanding that #technology itself also contributes to…
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How to improve CX in five charts
While companies typically view positive reviews as an indicator of good customer experience, it’s ultimately about the underlying relationship. Insider…
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pricing new innovative products
According to Forbes, pricing strategy is especially important for new and innovative products. A price too low creates an impression…
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Future of sales and marketing
Just a few years ago, who would have thought about advertising their brand in a video game? And yet here…
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Can we afford sustainable business?
Some you may have seen our article last fall on how smart can align with business practices. MIT Sloan Management…
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CO2 and AI
As part of BCG’s ongoing commitment to protect our planet and help organizations achieve ambitions, I am proud to share…
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The Strategic Pricing Hexagon: A Game Changing Framework from BCG
Are you ready to change the game? Introducing the Strategic Pricing Hexagon, a tool designed to help you grow with…
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A New Pricing Strategy That’s Good for Businesses and Good for Customers
Buyers and sellers have always seemed at odds… the more you take, the less your customer has. That’s what pricing…
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The Best Pricing Strategy Isn’t What the Experts Tell You
You’ve heard it before in nearly every business transaction: never leave money on the table. That’s what every business expert…
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A Pricing Solution to Rethink Tipping Etiquette
Etiquette around tipping has shifted significantly. From tip jars to the tablet “swivel”, it’s become a subtle yet deeply ingrained…
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Shifting the Pricing Conversation in Strategy
After decades of debate and analysis, we’ve come to realize that fixating on numbers in the midst of complex pricing…
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Game Changer Book Launch Event
Discover the buzz around Boston Consulting Group’s best-selling book “Game Changer: How Strategic Pricing Shapes Businesses, Markets, and Society.” Captured…
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Jean-Manuel Izaret’s 2023 PPS Fall Atlanta Conference Keynote
Jean-Manuel Izaret (JMI), the Global Leader of BCG’s Marketing, Sales & Pricing Practice, delivers a keynote speech at the 2023…
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The Evolution of Tipping: Business Gains and Societal Impacts
Dive into the transformative world of tipping and its economic ripple effects on small businesses and society with BCG’s Jean-Manuel…
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Navigating the Complexities of Fair Pricing
BCG’s Jean-Manuel Izaret tackles the nuanced question of what a fair price really means across different cultures and markets. He…
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Progressive Pricing: A New Approach with Broad Applications
BCG’s Jean-Manuel Izaret examines the shift in pricing strategies necessary in a digital landscape where traditional economic models based on…
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The Cost Game: Efficient Pricing
BCG pricing expert Ricard Vila takes a closer look at the Strategic Pricing Hexagon in “The Cost Game: Efficient Pricing.”…